Google Apps for Businesses is a web-based messaging and collaboration that require no hardware or software and needs minimal administration, creating tremendous time and cost savings for businesses. Google AdWords for Businesses allows you to create ads and choose keywords, which are words or phrases related to your business to create more business. Google Analytics for Businesses makes it easy to turn page views into profits. And when used with other products in the Google ecosystem including AdWords, AdSense, Website Optimizer, Webmaster Tools and others it's easy to gain insights across marketing activities.
This course is for small business owners, members of marketing departments, those seeking a career change wishing to become Google AdWords professionals, and web designers seeking to offer AdWords as an additional service to clients.
In this course, you will use products from Google such as Google Chrome, Google Mail, Google Desktop, iGoogle, and Google Maps to take full advantage of all that the Internet has to offer.
This course is for any individuals intending to use Google Analytics to strengthen their marketing initiatives and increase the number of conversions or sales from their website.
This course is for any individual who will use a computer to access and utilize Google online office productivity applications.